Don’t you believe selling in 2021 should be simple? Especially when your offering is well-tailored to the correct market, I think we can all have an expectation that sometimes, a product is so good that it will “sell itself” – Enter selling in 2021. Instead, many salespeople make something that is simple, difficult, by expending …
As humans, we are wired to respond to colors. Color affects us in countless ways, from our emotions to our decision-making processes. The field of color psychology studies how colors impact human behavior and has become an essential part of marketing and branding. Companies use color to evoke specific emotions and to influence consumer behavior. …
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